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Florida Politics·June 16, 2026Florida State

The Tampa Bay Times’ new marketing agency may not be total pay-to-play, but it’s a rich move from holier-than-thou legacy media

In this case, 'the emperor has no clothes' has turned into the emperor starting his own clothing line. The post The Tampa Bay Times’ new marketing agency may not be total pay-to-play, but it’s a rich move from holier-than-thou legacy media appeared first on Florida Politics - Ca…

The Times Publishing Company , publisher of the Tampa Bay Times , has started a new full-service media and marketing agency, Launch Point , it says will leverage modern strategy to help clients grow “ while supporting the long-term sustainability of independent local journalism .”

To be clear, I fully understand the challenges facing today’s media climate and the difficulty in identifying revenue sources that can cover overhead, staff salaries, legal fees and the many other expenses of running a major media organization. …

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Sourced from Florida Politics · indexed by Statura on June 16, 2026. Statura indexes Florida political news and tags it by industry and jurisdiction so government-affairs teams can monitor signal without scanning every outlet by hand. Read the full story at Florida Politics

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